The next level evoluntionary stage of artists

There are a lot of artists out there. Some people say anyone can be an artist – all you have to do is try hard enough. Other people say whatever you happen to be doing can be art, if you do it well enough. Artists without art school say labour is the defining element of being an artist, and artists with degrees and diplomas will lament all of the above and write about it as their differential. People with little or no empathy for the arts will simply shrug and mumble something about the free market dictating who are artists.

They’ll probably also complain that no one paints like the old masters anymore.

Reminds me of when internets was taking over during the 90’s and Architects and Engineers where shocked – SHOCKED – that their professional designation was being co-opted by fly by night IT school. Instead of taking 6 years to become an Architect, you could become an “Information Architect” or “Software Engineer” in six months. You still can, but becoming an artist is even easier and more exploited (Hello sandwich artists).

So being an artist is simply not enough to distinguish the top of the industry anymore. The industry as we fantasize about it is gone (if it really ever existed at all), and all that is left is a series of merchants selling marketing to this dream of a profession – and that’s fine. I waive my claim of being an artist and leave the fields of this empire of dirt burnt sienna to the political and social mob that chases wall space, status and art supplies with fervor and passion.

I abandon this title of being an artist because I want to be more – I want to evolve to the next stage of being an artist: media.

Media artists is not a new concept and most of you will be familiar with it. However, I am not talking about being a media artist, which is still bound to place and time but rather becoming Media.

Ai Wei Wei has done it. So has Damien Hirst and Banksy. All of their work, and the artists themselves, could disappear tomorrow and it would not affect their influence for most of us. They transcend place and time and manipulate our very mediums of communication with whatever art in whatever way they wish.

That’s pretty bad ass and just obtuse, obscurantist enough and without immediate practical merit (“How do I buy and sell this?”) that it should work as a mechanism to keep the art barbarians outside the gate and provide a historical measurable to strive for.

I want to become media.

This post is follow up to two previous musings about media and artists: Great art is 1% substance and 99% media ~and~ Reject being called an artist – when making art, be a somebody

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