What is a blog? What is the point of all this?

The act of blogging is unnatural at best.

At worst, it is a natural part of what already exists – a lot of marketing, advertising, business, porn, political and industry propaganda, some news and opinion. Outside of the guided tour provided by search engines, the reality of the real blogosphere is one that is overwhelmingly dominated by empty graveyards of abandoned blogs and an ecosystem of robots who scour everything.

I never really held a structuralist view of blogs as being different that any content posted to the web. It does not really matter as you cannot ultimately control the appearance of your content, but you can frame how you would like to be seen. (If you want it to be seen with a blue background colour, for example, then you are SOL). You can control exactly how something is to be seen but then it needs to be something other than a blog or website.

The same goes for the content of this blog – what the hell have I done here? It’s all over the place. There’s no editorial calendar. Those involved in one sector of my professional life are probably aghast if they read my opinions about my other professional haunts. Blogs and social media are already experiencing an actual to goodness paradigm shift based on reputation management and other vulnerabilities. It is an extension of our own local laws and customs and often there is more than one layer of this. Some folks are virtually unhireable based on what was posted about them, and not on any exceptional qualities or for any other reason uncommon in society. A true online diary is a risky and rare thing now and perhaps this is for the best.  Most, if not all, of what you will be able to find is arguably contrived.

(I always wondered why submarines don’t have more windows. The Nautilus did. Are we not able to reproduce the technology of steampunk? I mention this because navigating the web is much like I imagine being in a submarine is like: a map, a sonar and a radio but you are not actually looking at the landscape. Giant squids can still sneak up on you.)

So blogs now seem best suited for a professional narrative or to house a serious project. Things that you want to be found. Sometimes I post things that I don’t want to be found. Sometimes I change things or contradict myself. Sometimes I ramble.

I felt bad about the way I blog, over these last 4 years, until I started reading Michel de Montaigne. He is the source of essays and, by extension, blogging. He also would of loved LOLcats.

This makes me happy with what I’ve done, and ok with the fact that what I have compiled here is worthy and interesting. It is a rich source of my projects and priorities since 2009 and in some ways I see parallels with Montaigne deciding to write and reflect in his tower. Seeing yourself reflected in Montaigne is actually quite common, apparently, but I’m ok with that. It is reassuring.

However. There are many differences and many changes coming to my own life at this point. I feel the urge to destroy and create. This blog, my blog, is a constantly changing and evolving and contradicting and snarky and satire and serious and pathetic and .. popular. The more it becomes popular, the greater the risk of not being able to manage my online reputation effectively.

However… I know it sounds simple, but I have recently realized social media is different for artists than it is for everyone else. The same rules do not apply – there is more elbow room for the personal and controversial. If you are a professional outside of cultural spokespeople, then you have to pure as the driven snow. I called this the social eunuch in a previous post.

My posts are not me. They are my work and my work is part of who I am. I have treated my blog as both a sandbox and a jade garden. I’m ok with that and so are many people but most do not get it. I understand and accept it now but not always and not until recently. I have also realized if you are going to do something then do it all the way. If you are going to be an artist online then be an artist online but don’t be what you think other people think an artist online is supposed to look like. Don’t be a simulacrum.

So, by this time next year I should have my grad degree finished. These last four years have been a self-imposed series of learn’ins and experiences vital for preparing for a career of serious work in earnest. Four years ago I lost my business, house, fiance and worst of all time with my son. What was the point of that? A failure for a most people. A typical and honourable tale for an entrepreneur. Rich texture for the life of an artist.

So. It has come to this.

I think it is time I close up and summarize this blog and my art listings professional endevours too. I want all content I produce to be housed on my server with teaser content on social media. What I am thinking, researching, producing will be my posts of my art and creative writings. My communications work will on linkedin and throughout that industry.

I think I have other channels emerging and a new art magazine website project starting next year. I want to “thread” my content out and disperse it widely. A new blog for my activist posts and another blog for my communications career. A third blog for my artwork is almost done. I am trying to currently decide whether to port over some of this content first or simply start anew? I do like a blank sheet of paper.

I am also considering a name change. I am considering a complete severance with any work done prior to 2009. I am considering a PhD in Bio Art. These are all refreshing ideas to me and suitable as interesting blog posts. After I post about them, I will probably be in a better position to understand how I actually feel about them.

There are a lot of things to purge and clip by the end of next summer. I’ll keep this blog going until then and will post new links and updates in the meantime.

I think I am starting the equivalent of Montaigne’s second book. Maybe the third.

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